ZhenYu

Mofu Mofu Music Caravan / TOHO web3 project founder

Zhen is the CEO of SaltSweeet Inc. and an outsourcing producer for TOHO's development team. She leads “Mofu Mofu Music Caravan" TOHO's inaugural Web3 and IP project. With expertise in digital media and technology integration, Zhen excels in pioneering entertainment innovations.

WebX2024

2024/08/28 〜 2024/08/29
  • 海外講演者
  • 民間企業
  • ディスカッション
  • 社長

ZhenYu

Mofu Mofu Music Caravan / TOHO web3 project founder

IP分野でWeb2とWeb3を結びつける

This panel will explore how intellectual property (IP) is being leveraged to connect traditional Web2 audiences with the emerging Web3 ecosystem. The speakers will discuss strategies for utilizing established and new IP to engage users across both Web2 and Web3 platforms. The panel will likely cover topics such as brand building, community engagement, licensing, and the future of digital ownership in the context of IP.