SarahTakahashi
Sr. Solutions Consultant, Adobe
Sarah is a Senior Solutions Consultant for Adobe Japan, where she actively engages in both pre-sales activities and GTM planning for Adobe's DX portfolio. With over 10 years of experience in the software industry, Sarah ensures that the best product offerings are delivered to the Japanese market.
Sarah's focus is on Adobe's CJM and Data offerings, which include Adobe Campaign, Adobe Marketo Engage, Adobe Journey Optimizer, and Adobe Experience Platform. Her mission is to help brands transform their communications into engaging experiences through the use of content and data.
Orchestrating and Delivering Personalized Consumer Journeys
Today, a brand’s success or failure is determined by its ability to anticipate and respond to ever-increasing customer expectations for personalized, connected experiences. This means facilitating journeys that put the customer — not channels — first, and strike a balance between marketing and CX priorities to deliver value across the customer lifecycle.
